Snippets of our contribution to Clients business growth
Commercial Ops & Omni-channel insights
Data management consulting partner for a Healthcare focused agency at NewYork. Collaborated on multiple assignments for data revamp, Customer data unification, unified, web tagging, smart segmentation.
A l - Driven Forecasting
Developed and tested Ensemble based Demand forecasting algorithm for a Mumbai based startup. The algorithm used combination of statistical models, tools and Machine learning methods for a more accurate prediction.
Analytics platform for Decision-making
Engaged with a large retailer of kids apparels in USA to define and execute the roadmap for migration from Adobe Analytics to Google Analytics 360 & Firebase, laying the foundation for advanced Marketing & Next Best Analytics, unified marketing analytics on Google BigQuery.
Customer Data Unification
Defining features and roadmap for achieving Customer Data unification & centralization for a Jewelry retailer in USA. Designed, developed and currently supporting datamanagement & operations.
Enterprise Digital Transformation
Drove the end-to-end Dicital transformation of an Indian Lifestyle Giant that covered Commerce (Websites, shopping app), Analytics (Operational dashboards across departments) & Operations (Streamlined inventory management and order fulfillment)
Marketing Activation
Improved lead generation for a leading Automobile maker in USA, helped optimize its digital marketing initiative leading to higher and more efficient lead generation.